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Do I Have to Be an Expert to Enter A Niche?

No, not at all. If anything, you can be a complete novice, working with professionals first before becoming a voice of authority in the niche.

If you have an active interest or passion in something, then I guarantee you already know more than someone who’s just discovered it for the first time. Not knowing all the facts is not important, that will come with time, research and consistency.

Even if you have no subject knowledge but can see demand or an untapped niche, you have 2 options:

- Research like crazy until you have enough information on the industry to get started.

- Outsource the work and brand it as your own.

Outsourcing to people who have the knowledge you need means you can wiggle your way into the niche regardless of what you know. Eventually, you would need to keep outsourcing, have a team (or a person) that has enough subject knowledge to work with you or you will learn about the subject yourself.

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The best way to outsource is to find blogs, forums and websites in the niche that you know nothing about and find people who participate in the community due to their passion for the niche and start partnerships with them.

You do the marketing and they create the content. You can negotiate the contract in any way you want but it needs to be clear what you would like them to do for you.

If you find someone who is passionate about the industry and is willing to work with you, your business can grow as fast as any other person in that niche.


Are you ready to start making money from your business? Are you ready to learn skills and habits that will turn your business into a money-making machine?

If you are ready for all of this business success, get started by downloading Gaelle's Free online resources right now.

1) Top 10 easy to start businesses for 2021 - YES, I WANT THAT

2) 10 Instagram Growth Hacks - YES, I NEED THAT


Was that helpful? Great, connect with me on Instagram for more tips on business and marketing for development and growth.

 
 
 

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Gaelle Mokoy is a branding and marketing strategy coach for entrepreneurs and small business owners wanting to grow and become highly influential businesses. 

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© 2025 Gaelle Mokoy COACHING. 

Manchester, UK

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